Branding Norway’s Westernmost Fish Farm Bue

Name: Feed
Price range: $

Sendt inn av: Kind Conceptual Branding
Kunde: Bulandet
Ekstern url: https://buesalmon.com/

Bue is a the westernmost fishfarm in Norway. Producing sustainably harvested landbased Fresh Island Salmon. The brands ESPs are the fresh atlantic waters, the Island fishing traditions, the harsh elements and the strong currents. All optimal conditions to harvest a superior athletic salmon. With the merger of old traditions and new technology, this gives them a current advantage. Current Made Only with resistance, can we create real progress. In the ocean gap furthest west in Norway, there is a lot of resistance. Here you’ll find our Fresh Island Salmon swimming naturally against the strong flowing current. Fish provided a livelihood for generations of the islanders – who have made a living by working with and against the forces of nature. Fish are still a way of life, but times have changed. Today, the Bue Islanders raise salmon, instead of catching them out at sea. They still do things their own way, however, and the fish still swim in and against the ocean current, as they always have.

Bidragsytere

Tom Emil Olsen

Chief Creative Director
Knut Harald Longva

Design Director
Emil Olsen

Designer
Julia Lambert

Designer
Christoffer Meyer

Director of Photography
Isak Norum

Video/Photographer
Leonard Nyborg

Video/Photographer
Thomas Danielsen

Strategic Brand Director
Marianne Erdal Holm

Project Manager

Branding Norway’s Westernmost Fish Farm Bue

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