Toy factory

Sendt inn av
Victoria Nyberg
Kunde
Burger King
Medieplassering
elevarbeid
Ekstern url
http://transfer.theviralcompany.com/bk_toy_factory.mov
Our main goal was to get more kids to eat Burger King´s Kids Meal. We wanted to bring Burger King´s communication to life and combine it with something that really provides user generated content. With new technology- a 3d printer and augmented reality photo cam, we created a way for kids to interact with Burger King in a new and more engaging way. The toy factory lets kids make their toy in the Kids Meal, and with this we take Burger Kings brand promise to the next level, Have it you way.

Bidragsytere

  • Victoria Nyberg
    Planner
  • Axel Tagg
    Art Director
  • Markus Anderson
    Art Director
  • Fredrik Arrelid
    Planner
  • Carlan Snygg
    Planner